TooCook: an AI assistant connected to a Shopify catalogue

Context

TooCook is a terracotta and ceramics brand for the kitchen, home and garden. The project combines a Shopify store with a conversational assistant integrated into product discovery.

The challenge

Visitors may know how they want to use a product without knowing which item or variant to choose. Category browsing can therefore be supported by natural-language questions and information consistent with the store.

The solution

• A Shopify catalogue organised around kitchen, home and garden, with an interface designed for smartphones too.
• An AI assistant that gathers customer needs and retains conversation context to clarify requests.
• Store information is used to present real products with links to their product pages, keeping suggestions tied to the catalogue.
• Answers use approved information, with clarification requests and fallback responses when details are missing or a question is unclear.

How it helps the business and its customers

• Lets customers describe what they need even when they do not know a product's name.
• Adds a guided conversation to catalogue browsing and points customers to relevant products and variants.
• Links recommendations to product pages, where customers can check details and continue shopping.
• Separates information the store can confirm from requests that need clarification or support.